Team Competency Matrix

A team competency matrix is an excellent tool for mapping the necessary and available skills for a team. To formulate a competency matrix: Define the relevant skills. What are the pertinent skills and core competencies the team needs in order to succeed? Assess team members on their current skill levels. For each skill, rank a […]
Team Collaboration Model

There is a special sauce for collaboration: roles are communicated, expectations and handoffs between roles are discussed, and each team member’s contribution to the desired outcome is known and valued by others BEFORE a ball gets dropped. Defining your collaborative model is invaluable and doesn’t take much time. Our Team Collaboration Model can help you capture […]
Customer Journey Map

“Computers no longer interface with humans – they interact, and the interaction will become steadily deeper, more subtle, and more crucial to our collective sanity and ultimate survival.” –Alan Cooper A customer journey map challenges you to think through the eyes of a customer as they attempt to accomplish a goal. We try to think […]
Persona

A persona is a fictitious character developed to help us understand and empathize with our target audience. Originally introduced by Alan Cooper, a persona represents an archetypical user, someone who would use a product or service. Personas can help us develop effective, valuable solutions for our customers. If we don’t understand who our customers are, […]